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Martharose; Time To Get Honest & Personal.

Meet Martha Rose Emerson, a 21 year old blogger from Cambridge. She is currently studying Fashion Communication & Promotion at Norwich University of the Arts. Along side her love of fashion and all things creative, she describes herself as 'a big rave and festival lover, and will not shut up about it!'... In her own words 'Groovy season and festival fashion is where my hear belongs'.


WHY DID YOU START YOUR BLOG & WHY HAVE YOU RECENTLY REBRANDED IT?

‘I started it like how you did Molly, I was just following the trends at the time, like my favourites and beauty boxes and just reviewed them, which I’ve gone back to now. I feel like people want to read about other’s opinions. I then fell out of love with it due to university, it distracted me from it. Since the beginning of 2020 I want to put my focus into it because I work in social media. I basically rebranded it to how I want people to view me and not how they view my old self because some of my old posts I'm like why did I do that, why did I put that out there. I’ve gone through my blog posts and my Instagram and like deleted 600 photos. I’ve only left up the stuff which has either memories or shows my growth. A proper 2020 clear out.’

WHERE WOULD YOU LIKE YOUR BLOG TO GO?

‘I’m kind of more focusing on content creation, within my university projects. I based my last university project on Instagram fashion, and questioned like are influencers actually influential or is it just psychology, which it is let’s be honest. So when I go for jobs, it will show knowledge rather than even though I like sustainability and fashion, I’m not knowledgeable in that aspect to write about it, I don’t want to write about stuff half-heartedly, I rather put my time into what I know. My blog is just there for another portfolio for my university work. At the moment, I need to put my focus into university. But I will start prioritising blogging more, and I have a couple of blog posts pending.’


PLEASE GIVE THE READERS SOME INSIGHT INTO WHERE AND WHAT YOUR STUDYING?

‘I study Fashion Communications and Promotion at Norwich University of the Arts, which not many people have heard of it, because when you think Norwich you think UEA. But it is in the top 10 Creative Universities in the UK. It’s a really good course, and I’m the student representative and mentor. I have definitely learnt things but it is very independent as well, and you have got to have that motivation to keep going on with it, which is stressful at times, it really puts you into the real world as well. We had a sixteen week project, which is called BAB2A, in which we had 3 different projects and it is all about prioritising each one individually, but it gets to the stage where you put focus into one and lose focus in the others. I was doing a campaign project, and an industry and a journal, with other work on the side and I'm like eagh… get me out of here. But we are starting BAB2B soon where we will be collaborating with photographer which will be good.'

(work spoken above is shown below)

HOW HAVE YOU FOUND UNIVERSITY?

‘If I was able to tell my past self is my degree worth it. I would say no, in honest form. Because although you are getting taught, a lot of it is independently taught. And you are paying so much for a qualification that you can just do through working. It’s more of societies standard that you have to have a degree, I don’t regret university but there are times when you are like is it worth it. Which is the same though process that every university student has, whether you do medical, fashion or science. However, I don’t want to go to a doctors and them not being fully qualified.’


HOW HAVE YOU FOUND THE SOCIAL SIDE OF UNIVERSITY?

‘At first, I kind of struggled as I went from having a gap year where I was with my friends every weekend, going to festivals, going to raves and then going from that to not knowing people, living with people you just don’t get with at all. I was just being civil. Now since I've joined year 2, it’s got better. I go out for drinks, and I’ve made work friends who I go out with, but I also keep in touch with old college friends. It's difficult in a way, when everyone else is at university, people can’t stay in touch but when you're back home you see them. But that is just life. People come and go.’


ARE THERE ANY OTHER DIFFICULTIES YOU’VE HAD IN THE LAST YEAR?

‘My proper struggle would be my eating, and how I struggled with body dysmorphia. That is another reason why I didn’t post any outfit pictures online because I hated how it all looked. If I didn’t like the content, I wasn’t going to put it out there. So it made me only post close ups, but now I’ve kind of overcome it, this is my body now, there is nothing to be ashamed of. I think getting over my eating disorders, is probably the biggest struggle I’ve had. Especially at university, you are surrounded by triggers. But I have a good support system which is good so, and that’s all that matters.


(talking about a body comparison picture) ‘I didn’t know whether to post it, as I don’t like posting that stuff normally, as I could get hate from this but so many people personally messaged me saying we support you, people I didn’t even know would message me and care. At the end of the day the people behind the keyboards are the one with the insecurities. After all the is negativity, where I used to just criticise myself constantly, I feel like I can finally use my social media in a positive way and create content.’



If you want to be further inspired by Martha, please read her blog at martharose.org and follow her instagram @martharose.

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